Customize proposal styling

Brand your proposals with colors, visual elements and professional layouts.

Why customize styling?

Professional styling helps your proposals stand out and reinforces your brand identity. Consistent colors and layouts build trust with potential clients.

Accent color options

Choose from preset colors or select a custom brand color:

Preset Options:

• Charcoal (#1F2937) – professional and modern
• Blue (#3B82F6) – trustworthy and reliable
• Green (#059669) – growth and success focused
• Red (#DC2626) – bold and attention-grabbing
• Purple (#7C3AED) – creative and innovative
• Orange (#EA580C) – energetic and friendly

Custom Colors:

1. Click the color picker (eyedropper icon) next to preset options.

2. Select any hex color that matches your brand.

3. The preview updates instantly to show your changes.

How accent colors are used

Your chosen accent color appears throughout the proposal:

• Header gradient – creates visual impact at the top
• Section dividers – organizes content clearly
• Investment totals – highlights pricing information
• Timeline phases – makes project flow easy to follow
• Client avatars – personalizes the proposal

Preview your changes

The Live Preview panel shows how your styling looks in real-time:

• Toggle preview on/off with the switch in the top bar
• Desktop – full preview with all styling elements
• Mobile – simplified view optimized for phones
• PDF Download – test how the final document will look

Best practices

• Choose colors that align with your brand guidelines
• Ensure sufficient contrast for readability
• Test the preview before sending to clients
• Consider your industry – conservative vs. creative color choices
• Keep styling consistent across all proposals

Technical notes

• Accent colors automatically adjust brightness for optimal contrast
• All styling is preserved when downloading as PDF
• Mobile preview shows essential information in a simplified layout

Next steps

• Add services and pricing for detailed line items.
• Send proposals to clients when ready.
• Download proposal PDFs for your records.
• Manage proposal status when your client respond back.